Special boat business cards

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Zanshin beer coaster
Zanshin boat cards / beer coasters Rather than boring boat cards printed as business cards, I opted for beer coasters as they can serve an additional and quite useful purpose.
(2014-02-06 10:12:04 NIKON D7100 with a "18.0-250.0 mm f/3.5-6.3" lens. [f/5.0, 1/8s] ISO 100)
Zanshin boat cards / beer coasters

Almost every cruising boat I meet has had business cards printed up with the boat and crew details imprinted on it. Some boats are more promiscuous with their cards than others, but I find that I come back from some happy hour in the evening with a couple of cards in my backpack and know that I will not meet the boat again. Usually the card data gets entered into my address book and then the card gets consigned to the garbage bin, a sad fate and short life span for a poor card.
I decided to do things a bit differently and make a boat card containing the salient details of the boat and myself but with a twist - in addition to containing written and pictorial information, I had this printed on double-sided beer coasters; thus if one isn't interested in the boat or crew at least the card can serve a useful purpose aboard or elsewhere since it has a dual use. I haven't gotten feedback from anyone to whom I've distributed the cards so far as to whether they were used to soak up moisture, so I am blissfully unaware of whether or not my plans have come to fruition. I do have plans for ZBBCC Version 2.0 (Zanshin Boat Beer Coaster Cards) which won't be as dark as the first version. While it looked good on the computer screen and converted to CMYK the printed version turned out quite a bit darker.

287 views since 2017-02-04, page last modified on 2017-02-19.